For any of you out there that have a business and a website for that business there is always the lingering question; “How can I get my website to be shown on the first page of search engines?” The answer, is simple; SEO and Backlinking. The application, however, is a little more complex.

If you don’t know what the term SEO is, it stands for (S)earch (E)ngine (O)ptimization, meaning optimizing your place (or rank) on search engines like Google, Yahoo!, Bing, Ask, Aol, Dogpile, etc. So in order for your customers to see you quickly when they search for something you do (promotional products in Kansas City, for example) your website needs to be “optimized” in order to show up above your competitors. Before getting too far ahead, let me state that this will be one part of several upcoming blogs discussing SEO.

The question still remains; “How do I get my site to rank higher than my competition?” One of the major factors that help SEO rankings is something we call “backlinks”. If you have never heard of this before, don’t worry, you’re not alone.

Backlinks (sometimes known as incoming links, inlinks, or inbound links) are any links that are directed to your webpage or blog. So what does that mean? Anytime another webpage or blog-page has a link on their page that is directed back to your site, you have a backlink. Why are backlinks so important? Simply put, they are a “checker” for search engines to know that your site or blog is relevant, has fresh content, and is an actual site (not a spammer site). How many backlinks is a good number to have? Great question: thousands! The more links you can get, the better. Unlike cookies or cake, the more you have the better for you they are. How long does getting thousands of backlinks take? Again simply put, a long time. Trying to obtain as many links to your website as humanly possible is a very long and arduous process and trying to get them without the proper knowledge will frustrate and confuse many people attempting it. So the number of links to your site is the only thing that matters? I wish. But along with having as many links as possible, you want to make sure that the links are QUALITY backlinks. And the trick of good SEO work is finding those quality backlinks for your industry and website.

Hope that last line didn’t damper this post. But don’t fret about your site too much – if you aren’t on the first page ranking or your site is low on backlinks, we are here to help; we have SEO professionals here that can get your site ranked!

Next part we’ll talk about is how important your on-page content is – what your website says and what that says about you.

It’s starting to get close to that time of year again; the sun is staying out longer, the grass is starting to turn, and companies all around the area are getting ready to have start their yearly company golf tournaments. And maybe you are getting that “itch” to head out and play in a couple tournaments.

But first, do you remember those golf tournaments from last year?  Were they great or just ok – you know they say a bad day on the golf course is better than the best day at work.  Do you remember the “goodies” or “SWAG-bag” they handed out?  You don't?  Was it because those goodies were “not-so-good-ies”?  Was this event the oneyou or your company organized?  If so, how many of the players from last year’s event plan to return this year?  And more importantly, how many of the sponsors from last year’s event do you expect to return with their generous contributions?

If you are on a golf tournament committee and want your participants to return to your event year after year, send them away with a goodie bag full of quality items they will want to use - or more importantly, items they won’t want to throw away.  And if you rely on sponsorship dollars to help fund your event, then their company logo should be on items that your players will hang onto and want to keep in their car, desktop, or home office . . . not just in their golf bag.  Your sponsors will look at these goodies as marketing dollars spent wisely.

Let the “Club Pros” at Ad Trends Advertising help you build a better golf tournament.  Our ideas will not only add credibility to your event, but will also bring more money to the bottom line of your fundraising efforts. We know that no two companies are the same, and neither are their tournaments; so why should all of the goodies be the same from tournament-to-tournament. We create customized golf tournament items for you and your company, and never just pull something off the shelf and slap your company logo on it.

Think about it, would you rather have Sponsor A logo on a sandstone car coaster and your company be seen every time they take a drink; Sponsor B logo on an acrylic drink tumbler and you’re seen when they are thirsty; and Sponsor C logo on a roll-up sweatshirt blanket and help them keep warm while they’re dreaming of the course? OR you could give your players a $20 umbrella.  How do you define getting the most “bang” for the marketing buck? Oh, and all of this is done for under $20 per player.

Your website is a lot like your vehicle, you need a tune-up from time to time to keep that vehicle running at its peak performance.  Your website is also running 24/7 so there are a lot of things that can build up.

·         Search Engine Ranking- By looking at where a website ranks we can determine what moves and changes can be made to improve a website ranking and also improving the things that websites rely on to show the significance of your site.

Twitter has announced changes that allow you to further customize and brand your business's Twitter account.

Time to log in and update your profile on Twitter! Follow us @adtrendsinc!

Neatniks will argue that a tidy and orderly work area is absolutely essential to doing effective work. Messier people, on the other hand, will argue that there is a “method to the madness” and that clutter does not necessarily translate to disorganization.

Work Productivity Through Organization

1. Start with the papers.

The flurry of papers that descends on your desk every day can be challenging at best, seemingly impossible at worst, to tame. Begin with this spring cleaning task because it is usually the most difficult, and everything else will be easy by comparison.

Divide your papers into piles according to category, then file them in a way that you will be able to find and access them easily. This can be as simple as clearly labeling file folders and keeping them in a rack on your desk or as intricate as color-coding and alphabetizing folders in a large filing cabinet—use whatever system works for you, just as long as every paper has a home. Ask for help from an organizationally gifted colleague if you are having trouble getting started. If you maintain this system, you will notice a positive change in your work productivity.

2. Find a place for everything.

Are you familiar with the saying, “A place for everything, and everything in its place”? Many times, a messy workspace is created when you simply don’t know where to put your possessions. Look closely at your desk and its drawers and identify the items that always seem to be in the way and have nowhere to go. Now think of a solution you can implement to improve your organization. For example, if you have a habit of pasting Post-It reminders all over your desk and then losing track of them, consider putting them up on a bulletin board instead. If you have a drawer full of loose paperclips, pens and highlighters, buy a segmented drawer organizer to make it easier to find what you need.

3. Get your hands on cleaning products.

When was the last time you actually wiped down your desktop or computer? A lot of dust and grime has probably accumulated since then, so finish your spring cleaning with a thorough dusting. Clean the desktop with a damp rag and a little spray cleaner; tackle the computer screen and keyboard with electronic wipes and a can of air duster.

Do you find that having a tidy workspace improves your work productivity? Do you have any plans to do a desk spring cleaning?

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Don’t put off tackling your office clutter. Integrate spring-cleaning into your weekly routine. An organized and clean workspace can raise productivity, motivation and even change the way you are perceived in the office. Where to start can be an overwhelming, so use these tips to jumpstart your transformation today.

1. Put aside just 15 minutes a week. Choose a quiet/slow time to reduce the possibility for interruptions. I find the end of the day on Friday works great.

4. Assess your space with an editing eye. Get rid of unhealthy plants, holiday decorations, dirty dishes, and only keep one or two personal artifacts that you find motivational.

Article from: http://workspacetransformations.com/2012/02/17/spring-cleaning-for-the-workplace/